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Christine Petersen




Christine hails from Massachusetts, and while she finds herself back in her hometown in the Bay State, she’s lived almost everywhere in between including a number of years in New York City, San Francisco, London, and Paris. After completing a BA in Economics and an MBA, Christine began her career at  American Express quickly followed by diving into the early start of online travel at Travelocity, then, TripAdvisor and previously Time Out Media. 

Christine joined smarTours in January 2019 in the role of CEO, overseeing the entire business and the evolution of its business. With her strong background in and passion for travel, finding smarTours was like finding a diamond in the rough – she is energized by the potential to transform smarTours into a digital leader in what has traditionally been a very non-digital sector, while maintaining its core values of creating an amazing and affordable experience for our customers.  

If Christine had her choice, you might find her sipping an early morning coffee in the Rue de Seine in Paris sketchbook in hand, but her travel bucket list still includes many exciting destinations around the world. Top among those are India, Antarctica and Croatia.  

Favorite smarTours destination: Ireland