Position title
Data Analyst

smarTours® was founded in 1996 with one goal in mind: to make it possible for our customers to experience once-in-a-lifetime trips again and again. We operate group tours to international destinations at prices that make amazing trips accessible to a wide audience. While smarTours has been operating for 25 years, we are currently rebuilding the company with a technology focus from the ground up, and we are looking for a person with strong data skills to join our team. 

This mid-level role will include getting a handle on our existing data sources, building out reporting on core business metrics, making recommendations for data automation, and running deeper analyses/modeling, all with the goal of producing insights that help drive a better customer experience and higher performance as a business. 

Main Responsibilities Include:
  • Work independently, managing your own roadmap of projects.
  • Work across all business areas to prioritize data and information needs.
  • Collaborate with engineering on databases, data collection systems, reporting tools and other strategies to measure and optimize business performance.
  • Analyze customer behavior across booking data, HubSpot email marketing and Google Analytics data to optimize marketing campaigns and purchase conversion.
  • Build models to improve upon current inventory optimization, pricing strategy, and revenue forecasting.
  • Connect data across multiple systems to identify unique product or marketing opportunities based on data trends. 
  • Bachelor's degree in data engineering, data science, statistics, mathematics, information systems, computer science, or other related field
  • Experience analyzing and interpreting complex datasets using statistical techniques to provide insights and drive business decisions.
  • Experience with data visualization tools (Power BI preferred).
  • Experience working directly with databases (MySQL experience a plus) and web analytics tools like Google Analytics and HubSpot. 
  • Computer programming knowledge a plus (PHP and JavaScript knowledge a plus).
  • Knowledge and technical expertise with statistics, data models, data mining and segmentation techniques.
  • Adept at writing reports and comfortable presenting findings to a broad audience with varying levels of data fluency (i.e., make it easy to understand!)
  • Proactive communicator who sets expectations and actively seeks help when blocked.

Note: At this point in time, all candidates for this role must be authorized to work in the U.S. without need of visa sponsorship. 

Job Benefits
smarTours is an equal opportunity employer and offers:
  • A competitive salary based on experience
  • Health insurance (cost subsidized by the company)
  • 4 weeks PTO, plus 5 sick days and 11 holidays off annually
  • Future travel opportunities for team building
  • Flexible work schedule

To apply for this position, please send your resume and cover letter to careers@smartours.com

Employment Type
Job Location
Remote work from: USA
Apply Now!

Interested? Send your resume and cover letter to careers@smartours.com

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Position: Data Analyst

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